How to Tailor Your Resume to a Job Description: a Free 15-Minute Checklist

This is a plain method you can run today with a text editor and the job posting. No account, no tool, no sign-up. It is my own process, not a third-party score.

Step 1. Pull the keywords out of the posting (5 minutes)

  1. Paste the whole posting into a document. Include the "Nice to have" part.
  2. Highlight every named tool (for example Salesforce, SQL, Figma), every credential (PMP, CPA), and every phrase that repeats.
  3. Count repeats. Write down the 7 terms that appear most. These are your target keywords.

Step 2. Check where each keyword sits on your resume (5 minutes)

Make a small table. For each of the 7 terms, tick where it already appears.

KeywordIn summary?In skills list?In a job bullet?
(term 1)☐☐☐
(term 2)☐☐☐
... up to term 7☐☐☐

A term missing from all three columns is the first thing to fix, but only if you genuinely have that skill (see the honesty rule below).

Step 3. Match the posting's wording (3 minutes)

If you did the work under a different name, use the posting's name for it. Three examples of the idea:

Your resume saysPosting saysWhat to do
Lead generationDemand generationIf you did both, use both terms
CRMSalesforce or HubSpotName the specific tool you used
Project managementAgile / ScrumIf you ran agile methods, say so

Why this matters is a reasoning point, not a statistic: a screen that compares words can treat different names for the same work as a mismatch. ResumeAdapter's report of 10,000 scans says candidates were typically missing about 11 terms that matched their experience but were phrased differently (source: resumeadapter.com, a vendor of resume tools, so treat it as one company's data).

Step 4. Match the job title (1 minute)

Change the first line of your summary to name the exact job title in this posting, if it honestly describes you.

Step 5. Run the layout check (1 minute)

On layout, the same ResumeAdapter report says "single-column, single-layer resumes score 18 points higher on average than multi-column resumes for the same candidate." That is on that vendor's own 0 to 100 score, not an employer's system.

Bullet example (made-up, for illustration)

BeforeAfter
Helped with lead generation for the teamRan demand generation campaigns across 3 channels; grew qualified leads 40% in 6 months

The numbers in that example are invented to show the shape of a good bullet. Use your own real figures.

The honesty rule. Only add a keyword for a skill you actually have. If the posting names a tool you have never used, do not add it. If it names a term for work you have done under another name, use it.

What this free page does not give you

It gives you the method. It does not give you a way to score your whole resume, a worked example, or fill-in templates. If you want those, I made a paid toolkit.

ATS Resume Toolkit: $27, 5 files

Plain-text markdown files you download and use on your own resume. Nothing is sent to anyone and I never see your resume.

Honest limits: the score is my own rubric, not an employer's ATS score and not a third-party tool's score. There is no guarantee of interviews or ATS results.

See the toolkit on Gumroad

Sources on this page: ResumeAdapter, "2026 ATS Rejection Report: 10,000 resume scans", https://www.resumeadapter.com/blog/2026-ats-rejection-report-10000-resume-scans. Everything else is my own method. No testimonials, no user counts.